Jermaine's company is releasing a research paper and he wants to support the launch through organic and paid channels. Which options should he explore? Select all that apply.

Encourage the company's leadership to post about the research paper

Leverage infographics from the research paper to use in posts

Interview the research team and write an article about the process

Host a Live Event on LinkedIn with the researchers discussing their findings


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Jermaine’s company is releasing a research paper and he wants to support the launch through organic and paid channels. Which options should he explore? Select all that apply.


Explanation: The selected answers are correct because they encompass a comprehensive approach to supporting the launch of Jermaine's company's research paper through both organic and paid channels. Encouraging the company's leadership to post about the research paper leverages their influence and credibility to increase visibility and engagement organically. Leveraging infographics from the research paper in posts makes the content more visually appealing and shareable, enhancing its reach and impact. Interviewing the research team and writing an article about the process adds depth and authenticity to the content, potentially attracting more attention from the audience. Hosting a Live Event on LinkedIn with the researchers discussing their findings provides an interactive and engaging platform for sharing insights, fostering direct engagement with the audience, and generating buzz around the research paper. By combining these organic and paid strategies, Jermaine can maximize the reach, engagement, and impact of the research paper launch, ensuring its success across various channels and audience segments.

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