Kai wants to boost his company's LinkedIn Page posts with paid media. According to LinkedIn, which steps should he take? Select five.

Write a new post

Choose a post

Add payment details

Measure his success

Create a content calendar

Click the Boost button

Set up his campaign


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Kai wants to boost his company’s LinkedIn Page posts with paid media. According to LinkedIn, which steps should he take? Select five.


Explanation: To effectively boost his company's LinkedIn Page posts with paid media, Kai should follow a strategic approach outlined by LinkedIn. Firstly, he needs to **choose a post** that he wants to promote, ensuring it aligns with his marketing objectives and resonates with his target audience. Next, Kai should **add payment details** to specify his budget and payment method for the boosted post. This step ensures that LinkedIn has the necessary information to process his campaign effectively. Afterward, Kai must **click the Boost button** to initiate the promotion process, which prompts LinkedIn to start displaying the post to his desired audience segment. Concurrently, Kai should **set up his campaign** by defining targeting parameters such as demographics, interests, job titles, or company size to ensure the post reaches the most relevant audience subset. This step maximizes the impact of his investment by delivering the content to those most likely to engage with it. Once the campaign is live, Kai should actively **measure his success** by tracking key metrics such as engagement rates, click-through rates, and conversions, allowing him to assess the performance of his boosted posts and refine his strategy for future campaigns. While activities like writing a new post and creating a content calendar are essential for content planning and creation, they are not directly related to the process of boosting posts with paid media on LinkedIn. Therefore, **Write a new post** and **Create a content calendar** are not among the necessary steps for Kai to take when boosting his company's LinkedIn Page posts, making them incorrect options in this context.

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