What can someone with the Account Manager role do in Campaign Manager?

Oversee overall account actions, including managing users, creating campaigns, and editing campaigns

Change billing details

Edit and add new creatives

View and download campaign data and reports

Create and edit campaigns


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What can someone with the Account Manager role do in Campaign Manager?


Explanation: The correct answer, **'Oversee overall account actions, including managing users, creating campaigns, and editing campaigns,'** accurately describes the responsibilities and permissions associated with the Account Manager role in Campaign Manager on LinkedIn. Account Managers play a crucial role in managing the advertising accounts and campaigns effectively. They have broad oversight of the account's activities, enabling them to manage users by granting access levels and permissions, which is essential for collaborative work within the advertising team. Additionally, Account Managers are empowered to create and edit campaigns, allowing them to develop and fine-tune advertising strategies to align with the business objectives. This includes tasks such as adjusting targeting criteria, setting budgets, and optimizing ad creatives for better performance. Moreover, Account Managers can oversee and edit existing campaigns, enabling them to make real-time adjustments to campaign settings or creative elements based on performance data or changing business requirements. By possessing these comprehensive account management capabilities, Account Managers can ensure the smooth operation and optimization of advertising campaigns, contributing to the overall success of LinkedIn advertising initiatives. Therefore, the selected answer aptly outlines the range of actions and responsibilities entrusted to individuals with the Account Manager role in LinkedIn Campaign Manager, emphasizing their pivotal role in driving effective advertising campaigns on the platform.

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