You do not need a LinkedIn Page to set up a LinkedIn Ads campaign.

TRUE

FALSE


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

You do not need a LinkedIn Page to set up a LinkedIn Ads campaign.


Explanation: The correct answer is **FALSE**. Setting up a LinkedIn Ads campaign requires having a LinkedIn Page. LinkedIn Ads are closely integrated with LinkedIn Pages, as they serve as the foundation for advertising on the platform. A LinkedIn Page acts as the business or organization's official presence on LinkedIn, providing a hub for followers, showcasing products or services, and sharing updates. When setting up a LinkedIn Ads campaign, advertisers can choose to associate their ads with their LinkedIn Page. This association not only lends credibility to the ads but also enables features like social actions (such as likes, comments, and shares) and the ability for users to follow the Page directly from the ad. Additionally, having a LinkedIn Page allows advertisers to access campaign performance insights, monitor engagement metrics, and build brand authority over time. Therefore, while it's possible to create a LinkedIn Ads campaign, leveraging the platform's powerful targeting options and ad formats, having a LinkedIn Page is a prerequisite for fully utilizing the advertising capabilities and maximizing the impact of campaigns on the platform.

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LinkedIn Ads certifications are available on LinkdIn Marketing Labs platform. You can access and earn individual certificates for free.

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