Alexander wants to see if he is driving the buying committee to his company's website. How would he be able to see that data? Select all that apply.
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Correct answer: Install the LinkedIn Insight Tag on his website, Use Audience Insights to examine the Industry, Job Function, and Seniority.
Why this is the answer
The LinkedIn Insight Tag enables website activity to be measured and connected to LinkedIn professional data. This allows website visitors to be analyzed by professional attributes that can indicate buying committee composition. Audience Insights can show dimensions such as industry, job function, and seniority. Those insights help determine whether the right professional audience is reaching the company website.
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