Giselle works for a new brand that has ambitious growth goals. As she sets up her first brand awareness campaign, which strategies should she consider? Select all that apply.

Start small with a singular audience

Start with Single Image Ads

Use multiple ad formats

Target a broad audience

Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Giselle works for a new brand that has ambitious growth goals. As she sets up her first brand awareness campaign, which strategies should she consider? Select all that apply.

Explanation: The selected answers, **'Use multiple ad formats'** and **'Target a broad audience,'** are correct because they align with effective strategies for a new brand aiming for ambitious growth through a brand awareness campaign. Using multiple ad formats allows Giselle to diversify her creative approach, catering to different audience preferences and enhancing engagement with her brand's messaging. By incorporating various ad formats such as Single Image Ads, Video Ads, Carousel Ads, etc., she can capture the attention of her target audience more effectively and convey her brand message in diverse ways. Additionally, targeting a broad audience enables Giselle to reach a larger pool of potential customers, increasing brand exposure and awareness among different segments of LinkedIn users. This approach is particularly beneficial for a new brand seeking rapid growth as it maximizes the reach of the campaign and lays the foundation for building widespread recognition and consideration among a diverse audience. Starting small with a singular audience might limit the campaign's potential reach and impact, whereas using multiple ad formats and targeting a broad audience ensures a more comprehensive and impactful brand awareness campaign, setting the stage for achieving Giselle's ambitious growth goals. Therefore, leveraging multiple ad formats and targeting a broad audience are key strategies that Giselle should consider when setting up her first brand awareness campaign for her new brand.

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Giselle works for a new brand that has ambitious growth goals. As she sets up her first brand awareness campaign, which strategies should she consider? Select all that apply.

Giselle works for a new brand that has ambitious growth goals. As she sets up her first brand awareness campaign, which strategies should she consider? Select all that apply.

Special offer LinkedIn Ads Roll

Where do I find this certification program?

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