Alyce is outlining her content strategy. According to LinkedIn, which should she prioritize?

Demand

A mix of brand and demand

Brand


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Alyce is outlining her content strategy. According to LinkedIn, which should she prioritize?


Explanation: Alyce should prioritize **a mix of brand and demand** in her content strategy according to LinkedIn's recommendations. Balancing brand-focused content with demand-driven initiatives is essential for achieving long-term growth and sustaining audience engagement. Brand content helps establish a company's identity, values, and reputation, fostering trust and loyalty among the audience. On the other hand, demand-driven content focuses on meeting the immediate needs and interests of the audience, driving conversions and sales. By combining these two elements, Alyce can create a holistic content strategy that not only strengthens her brand presence but also generates leads and drives revenue. This balanced approach ensures that the content resonates with the audience at different stages of their journey, ultimately contributing to the overall success of her LinkedIn marketing efforts.

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