When creating meta descriptions, which of the following recommendations should you consider?

Every web page should use a similar meta description

Every meta description should be one sentence

Every web page should have a unique meta description

Every second page requires a unique meta description


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Explanation: When creating meta descriptions, the recommendation to consider is that “Every web page should have a unique meta description.” Crafting unique meta descriptions for each page is crucial for effective SEO. Each meta description serves as a concise summary of the corresponding page’s content, providing users with information about what to expect. Unique meta descriptions contribute to a better user experience by offering specific insights into the individual content of each page. Additionally, search engines rely on distinct meta descriptions to understand and rank pages accurately. By tailoring meta descriptions to reflect the unique content and purpose of each webpage, digital marketers enhance the page’s visibility in search results, attract relevant traffic, and align with SEO best practices.

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