According to LinkedIn, which three questions should you consider when deciding what the ideal customer looks like? Select three.

What qualities do your current customers have in common?

What qualities do attrited customers have in common?

What does a successful customer journey look like?

What is the minimum criteria a lead must pass to become a customer?

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Explanation: The selected answer is correct for several reasons. Firstly, considering what qualities current customers have in common provides valuable insights into the characteristics, behaviors, and preferences of individuals who have already demonstrated an interest in and engagement with the products or services offered by the company. By identifying these commonalities, businesses can better understand their target audience and tailor their marketing efforts to attract similar prospects. Secondly, examining the successful customer journey helps map out the stages, touchpoints, and interactions that lead to conversions or desired outcomes. Understanding the path that leads to customer acquisition allows businesses to optimize their marketing strategies and allocate resources effectively to drive more conversions. Lastly, determining the minimum criteria a lead must pass to become a customer establishes clear guidelines and benchmarks for qualifying leads and prioritizing sales efforts. This ensures that the sales team focuses their attention on prospects who are most likely to convert into paying customers, thereby maximizing the efficiency and effectiveness of the sales process. By considering these three questions, businesses can refine their understanding of their ideal customer profile, enhance their targeting efforts, and ultimately improve their overall sales and marketing performance on LinkedIn.

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