All budget options have lifetime pacing.



Certification program: 👉

Explanation: The statement is FALSE. Not all budget options on advertising platforms feature lifetime pacing. While some budget options may indeed offer lifetime pacing, ensuring that the budget is spread evenly over the duration of the campaign, others may utilize different pacing methods such as daily or accelerated pacing. Daily pacing distributes the budget evenly across each day of the campaign, while accelerated pacing spends the budget as quickly as possible, potentially leading to uneven spending throughout the campaign duration. Therefore, it’s crucial for advertisers to select the appropriate budget option based on their campaign goals, target audience, and desired spending pattern. Consequently, the correct answer is FALSE, as not all budget options feature lifetime pacing.

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