With the Audience Planner you can view the makeup of the audience you defined, broken down by Interest (in-market audience).

True

False


Certification program: 👉 Microsoft Advertising Native & Display certification

Explanation: The correct answer is True. With the Audience Planner, advertisers can indeed view the makeup of the audience they defined, broken down by Interest, which includes in-market audiences. The Audience Planner provides valuable insights into the composition of the target audience, including their interests, behaviors, demographics, and more. By leveraging this feature, advertisers can gain a deeper understanding of their audience segments and tailor their ad campaigns accordingly to effectively reach and engage with their target demographics. Additionally, by analyzing the makeup of the audience defined by interests such as in-market audiences, advertisers can make informed decisions about their targeting strategies, ad creative, and budget allocation to maximize the performance and ROI of their campaigns on the Microsoft Advertising Native & Display platform. Therefore, understanding how to utilize the Audience Planner to analyze audience composition is essential for advertisers to optimize their ad campaigns and achieve their advertising objectives effectively.

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