Contoso Kitchen Appliances sells their products through retailers and wants to better promote their products to in-market shoppers. Why should their advertisers consider using Microsoft Retail Media? Select all that apply.

Microsoft Retail Media offers robust tools for advertisers like Contoso Kitchen Appliances. The dashboard and reporting tool are crucial because they provide actionable insights into campaign performance, allowing advertisers to monitor key metrics, identify trends, and make real-time adjustments to optimize their campaigns for better results. This directly addresses the need to "better promote their products." Additionally, Retail Media Offsite is a significant advantage. It extends the reach beyond the retailer's direct platform, enabling brands to engage with in-market shoppers across various digital channels using the retailer's valuable first-party data. This unified approach ensures that Contoso can connect with potential customers wherever they are browsing online, increasing brand visibility and driving purchase intent.