At what level is auto-tagging with Microsoft Click ID enabled when creating a new Universal Event Tracking (UET) conversion goal?

Keyword level

Campaign level

Account level

Ad group Level


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At what level is auto-tagging with Microsoft Click ID enabled when creating a new Universal Event Tracking (UET) conversion goal?


Explanation: The selected answer option is **correct** because auto-tagging with Microsoft Click ID is enabled at the **Account level** when creating a new Universal Event Tracking (UET) conversion goal. Auto-tagging automatically appends the Microsoft Click ID (MSCLKID) to the URL of your ads, which helps track the performance of your campaigns by identifying the specific click that led to a conversion. This setting is applied at the account level to ensure that all campaigns and ad groups within the account benefit from the tracking, without needing to manually set up auto-tagging for each individual campaign or ad group. By enabling auto-tagging at the account level, it streamlines the tracking process, ensuring consistent and comprehensive data collection for all the ads in the account.

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