What are the benefits of extending your search campaigns to Audience Ads?

Unified management

Enhanced signals

Audience Ad bid modifier

Strong ROI


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What are the benefits of extending your search campaigns to Audience Ads?


Explanation: The selected answer options, **Unified management**, **Enhanced signals**, and **Strong ROI**, are correct because they highlight the key benefits of extending search campaigns to Audience Ads. **Unified management** allows advertisers to manage both search and audience ads from a single platform, simplifying the campaign management process and ensuring a cohesive strategy across different ad formats. **Enhanced signals** refer to the improved targeting capabilities that come from leveraging data from search campaigns in conjunction with audience targeting, allowing for better optimization and more accurate ad placements. Lastly, **strong ROI** is a significant benefit, as extending search campaigns to Audience Ads helps increase the reach and relevance of the ads, leading to more opportunities for conversion and a higher return on investment. These benefits collectively improve campaign performance and efficiency when search and audience ads are integrated.

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