Wang wants to help drive awareness for her product. wants to help drive awareness for her their product. Which of the following cross-product strategies can help Wang reach their goal?

Sponored Brands and Amazon DSP Brand Follow

Sponsored Products and Amazon DSP Display ads

Use Sponsored Brands and Amazon DSP Streaming TV


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Wang wants to help drive awareness for her product. wants to help drive awareness for her their product. Which of the following cross-product strategies can help Wang reach their goal?


Explanation: The correct answer is **Use Sponsored Brands and Amazon DSP Streaming TV** because both Sponsored Brands and Amazon DSP Streaming TV are effective in driving awareness for a product. Sponsored Brands allow Wang to showcase her brand and products in high-visibility placements within search results, increasing brand exposure. On the other hand, Amazon DSP Streaming TV extends the reach beyond Amazon’s platform by enabling Wang to target audiences on streaming platforms, thereby broadening the awareness campaign. This combination ensures that her product is seen both on Amazon and across streaming TV, maximizing visibility and reach to the right audience.

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