Which of the following best describes brand safety pre-bid targeting?

Advertisers can choose which categories to reach based on their own brand safety requirements

The context within which the ad appears

The practice of filtering out egregious content that does not meet the content adjacency policy


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Which of the following best describes brand safety pre-bid targeting?


Explanation: The selected answer **Advertisers can choose which categories to reach based on their own brand safety requirements** is correct because brand safety pre-bid targeting allows advertisers to select specific categories or content types that align with their brand's safety standards before their ads are placed. This pre-bid targeting feature enables advertisers to ensure that their ads are shown in contexts that align with their brand values and safety policies, such as avoiding sensitive or controversial content. By choosing the right categories, advertisers can proactively control where their ads appear, reducing the risk of their brand being associated with harmful or inappropriate content. This approach helps maintain brand integrity and ensures ads are placed in environments that reflect the advertiser's standards.

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