Match the bidding strategy to the definition. Amazon will increase your bids in real time for clicks that may be more likely to convert to a sale, and reduce them for clicks that are less likely to convert to a sale.

Fixed bids

Dynamic bids - down only

Dynamic bids - up and down


Special Offer Amazon Ads Roll

Amazon Ads Roll. Includes Answers for Every Amazon Ads Certification Exam.

All-in-One: Get all Amazon Advertizing exam answers with explanations in one bundle. This package includes answers for every current Amazon Ads certification. Regular free updates to reflect the latest exam. -> See what's included.

Questions | Answers | Explanations. Free Lifetime Updates.

Amazon Ads Certification Exams answers with explanations file demo preview Amazon Ads certification program exam answers with explanations file preview

Need a single cerification exam answers? Check out our -> list of certification exams answer keys. Learn Smarter. Obtain or Renew your certificates with peace of mind!

Match the bidding strategy to the definition. Amazon will increase your bids in real time for clicks that may be more likely to convert to a sale, and reduce them for clicks that are less likely to convert to a sale.


Explanation: The correct answer is **'Dynamic bids - up and down'** because this bidding strategy allows Amazon to adjust bids in real time based on the likelihood of a click converting into a sale. When using dynamic bids - up and down, Amazon may increase the bid for clicks that are more likely to result in a sale, improving the chances of winning those clicks, and decrease the bid for clicks that are less likely to convert, saving the advertiser money on less valuable clicks. This approach ensures that the bids are optimized dynamically for each auction, making it a flexible and adaptive strategy for advertisers looking to maximize the return on their ad spend. In contrast, 'Fixed bids' maintain a constant bid and 'Dynamic bids - down only' only reduce bids, without increasing them for higher-value clicks.

Save time. Download the file and earn all Amazon Ads certificates in no time.

Special Offer Amazon Ads Roll

Amazon Ads Roll. Special Offer.

Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.

Questions | Answers | Explanations. FREE Updates.

Amazon Ads certification answers file demo preview Amazon Ads certification certification exam answers with explanations file preview File preview Amazon advertising certification answers with explanations

Were do I find this Amazon Ads certification exam?

This certification program is available on the Amazon Ads Academy. Consult “Get Certified” category to find it quickly. With our file, you can get certified in just a few minutes. Free updates are included.

Save time on exams and spend more time practicing.

Best-value Guides