You want to showcase the summary of clicks, spend, and average cost per click for all of your campaigns. Which report will provide you with the required advertising metrics?

Search term report

Performance over time report

Targeting report


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

You want to showcase the summary of clicks, spend, and average cost per click for all of your campaigns. Which report will provide you with the required advertising metrics?


Explanation: The correct answer is '**Performance over time report**.' The Performance Over Time report provides a summary of key advertising metrics, including clicks, spend, and average cost per click (CPC) for all campaigns over a defined period. This report helps you track the overall performance of your campaigns, allowing you to evaluate trends and make adjustments based on the data. By looking at these metrics, you can better understand how your ads are performing and optimize your strategy to improve results. In contrast, the Search term report focuses on the specific search terms that trigger your ads, while the Targeting report centers around audience targeting and demographics, neither of which offers a comprehensive summary of clicks, spend, and CPC.

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