Gordons Chocolatier wants to drive consideration among shoppers for their newly launched caramel chocolates. Which of the following sponsored ads video products is best suited to help them reach their business goal?

Sponsored TV

Sponsored Brands video ads

Sponsored Display video ads


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Gordons Chocolatier wants to drive consideration among shoppers for their newly launched caramel chocolates. Which of the following sponsored ads video products is best suited to help them reach their business goal?


Explanation: The correct answer is '**Sponsored Display video ads**.' Sponsored Display video ads are best suited to help Gordons Chocolatier drive consideration among shoppers for their newly launched caramel chocolates because these ads are designed to engage potential customers across the web, including on Amazon's retail pages and third-party websites. Sponsored Display video ads can target specific audiences who have shown interest in similar products or categories, increasing the likelihood of introducing the new caramel chocolates to people who are already in the consideration stage of their purchasing journey. This makes them an effective tool for raising awareness and driving interest. In contrast, Sponsored TV is more focused on streaming content, and Sponsored Brands video ads are more geared towards building brand recognition, making Sponsored Display video ads the most targeted option for driving consideration.

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