Amazon insights solutions like Omnichannel Metrics and Amazon Brand Lift are fueled by insights from Amazon Shopper Panel.

False

True


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Amazon insights solutions like Omnichannel Metrics and Amazon Brand Lift are fueled by insights from Amazon Shopper Panel.


Explanation: The correct answer is **True** because Amazon insights solutions, such as Omnichannel Metrics and Amazon Brand Lift, utilize data and insights derived from the Amazon Shopper Panel. This panel provides valuable consumer behavior information, enabling Amazon to offer advertisers detailed analytics about their marketing efforts and the effectiveness of their campaigns across various channels. By leveraging insights from the Amazon Shopper Panel, these solutions help brands understand their audience better and measure the impact of their advertising on shopper engagement and brand perception.

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