Which two targeting types are supported in Studio for dynamic creatives? (select two)

Language targeting

Geo-targeting

Device targeting

Audience targeting


Certification program: 👉 Google Marketing Platforms Creative certification

Explanation: The two targeting types supported in Studio for dynamic creatives are Geo-targeting and Audience targeting. Geo-targeting allows advertisers to deliver ads based on the geographic location of users, ensuring that messages are tailored to specific regions or locations where the audience is located. This targeting method is essential for localizing campaigns and delivering relevant content based on the user’s physical location, which can influence purchasing decisions and engagement rates. Audience targeting enables advertisers to reach specific groups of users based on demographic information, interests, behaviors, or other predefined criteria. This type of targeting helps personalize ad experiences by delivering messages that resonate with the interests and characteristics of the targeted audience segments. By leveraging Geo-targeting and Audience targeting in Studio, advertisers can optimize their dynamic creatives to effectively reach and engage with relevant audiences, thereby enhancing campaign performance and maximizing ROI. These targeting capabilities ensure that ads are delivered to the right users at the right time and in the right context, driving higher conversion rates and improving overall advertising efficiency. Therefore, choosing Geo-targeting and Audience targeting aligns with best practices in digital advertising, allowing advertisers to tailor their messaging and creative content dynamically to meet the diverse needs and preferences of their target audiences effectively.

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