Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - You work for a music production company and are creating a new audio ad campaign for an album release. You're having an issue with the campaign and need to identify the cause. Within Display & Video 360, what could the potential issue be?
- - You work for a software start up and are aiming to drive sign-ups for free trials. Which of the following would achieve this in a video ad with an action objective?
- - You work for a sports apparel company that sponsors marathons in three different cities and wants to deliver city-specific ads. You need to make sure your ad creative for each city is viewed in the correct location. What Display & Video 360 ad format should you use?
- - You work for a sports apparel company that's launching a new sneaker collection. You want to advertise it to users leveraging Google Audiences but don't want your targeting to restrict your performance. What should you implement within Display & Video 360 to make sure you reach the correct audience?
- - You work for a subscription-based online fitness platform and your goal is to drive sign-ups for free trials. Which of the following would help accomplish this in a video ad with an action objective?
- - You work for an agency and it's time to discuss creative assets with your client. For an app campaign, what's the maximum number of HTML, image and video assets per ad group?
- - You work for an agency and you need to upload image assets to your customer's app campaign. What aspect ratios should you use?
- - You work for an agency and your client wants to know how machine learning works in Google App campaigns. How does machine learning benefit both marketers and users?
- - You work for an agency managing app campaigns for a client. They've achieved strong performance with their existing creative, but the same assets have been used for a long time. How can you keep creative fresh for users while avoiding a fluctuation in results
- - You work for an agency managing app campaigns for a client. They've achieved strong performance with their existing creative, but the same assets have been used for a long time. How can you keep creative fresh for users while avoiding a fluctuation in results?
- - You work for an athletic shoe company that funds sporting events in four different countries. Your company wants to deliver country-specific ads that are viewed in the correct location. What Display & Video 360 ad format would make sure your ad creative for each country is viewed correctly?
- - You work for an online vintage clothing retailer and store data about each of your sales items offline. Which of these features allows you to upload a CSV file containing item data you want to join with Analytics data?
- - You work in marketing for a business with the goal of generating leads. What technique should you use in your video ad to ask people to take action?
- - You work in marketing for an online retailer who wants to increase website sales. Which technique should you use in your video ad to ask people to take action?
- - You work on the marketing team for an eCommerce business and you're looking to summarise the value of YouTube to the leadership team. How should you summarise the shopping trend to them?