Knowledge Base

Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!

- You're preparing to create your first responsive display ad and want to make sure you follow best practices. How many headlines, images, and short descriptions should you prepare in order to drive strong results?
- You're ready for your tennis shoe campaign to launch.What do you need to do to make sure that Campaign Manager 360 knows to serve the creatives to a top sports site?
- You're reviewing impressions for a Programmatic Guaranteed deal in Display & Video 360 that you launched last week and notice that it under-delivered. What should you do first to learn why that happened?
- You're reviewing impressions for a Programmatic Guaranteed deal in Display & Video 360 that you launched last week, and you notice that it under-delivered. What should you do first to determine why that happened?
- You're reviewing your campaign, and you want to see an overview of its performance within a customized date range.Where in Search Ads 360 would you look?
- You're running a campaign for your client's shape-wear products. It includes many Programmatic Guaranteed deals that are frequency managed at the campaign level. While monitoring your deals in Display & Video 360, you notice that one of the deals recently passed on 10,000 bid requests. How could this affect your campaign?
- You're running a Google Video campaign with a consideration goal. You want to measure how many people watched your video, so what measurement solution should you use?
- You're running a Google Video campaign with a consideration goal. You want to understand the extent to which your campaign influences viewer perception or intent for your product. What measurement solution should you use?
- You're running a Google Video campaign with an awareness goal. You want to measure these things: how many times people were served your ads and how many times they were each served across devices and formats. After taking into account fundamental video metrics like 'Video played to,' what measurement solution would you use?
- You're running a Google video campaign with an awareness goal. You want to measure these things: how many times people were served your ads and how many times they were each served across devices and formats. After taking into account fundamental video metrics like 'Video played to', what measurement solution would you use?
- You're running a Google Video campaign with an awareness goal. You want to understand the extent to which your campaign shifts user perception or behavior. In addition to fundamental video metrics like 'Video played to,' what measurement solution would you use?
- You're running a Google video campaign with an awareness goal. You want to understand the extent to which your campaign shifts user perception or behaviour. In addition to fundamental video metrics like 'Video played to', what measurement solution would you use?
- You're running a video action campaign to drive more conversions in a simple and cost-effective way in a single automated campaign, and your goal is to drive online sales. What extension should you add to your campaign?
- You're running an App campaign for news publisher World News Online. Choose two reasons why you should care about the quality of World News Online's listing on Google Play. Select the best answers.
- You're running an App campaign for OneStop, an international clothing retailer, and you're trying to follow best practices for your measurement strategy. Which three questions should you be focused on answering? Select the best answers.