Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - True or false? The only way to move tickets to different stages is manually.
- - True or false? The only way to speed up the creation of a launch pad website is to cut out the majority of the content.
- - True or false? The Problem-Solution Framework involves showcasing the journey of a customer, from the initial awareness of the company's product or service, through the decision-making process, and ultimately to the post-purchase experience.
- - True or false? The recommended settings for canonical URLs are enabled by default in the HubSpot Content Hub and cannot be edited.
- - True or false? The sales manager dashboard in HubSpot includes reports such as Deals Closed Totals vs. Goals and Activity Leaderboard.
- - True or false? The sales team needs to be using the same hiring process used by other departments.
- - True or False? The same SEO strategy will yield the same results for all websites.
- - True or false? The success of an agency's efforts should be measured by how many posts they can generate for your social media platforms.
- - True or false? The two primary focus areas of the “optimize” theme are conversion rate optimization and personalization.
- - True or false? The world has changed and so has how we think about inbound, which is why advertising should be considered part of your marketing playbook.
- - True or false? There should be one person who is tasked with creating and maintaining your buyer personas.
- - True or False? This is an example of a person in the decision stage of their buyer's journey. // Dog-owner Dia is struggling to walk their dog in their neighborhood. Their dog struggles with obedience and anxiety when approaching new dogs. They’re looking for a local dog trainer that provides obedience training and can socialize their dog to overcome its anxiety. Dia uses Yelp to compare local dog trainers.
- - True or false? Through ticket automation, you can move a ticket from one stage to another based on an email response.
- - True or false? To deliver an ad only to people searching for dress shoes for men, you could modify your broad match keyword to “+men’s dress shoes.”
- - True or false? To ensure that your SLA is working properly, it’s important to create a judicial branch made up of your top sales leadership.