Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - You work as a marketer at a company that sells mens’ suits. You know from customer research that a large percentage of your customers struggle with selecting the right size for their suit. How could you solve this problem with a pop-up?
- - You work at a global company that ships products around the world. You would like to create a Shopping campaign to promote products in the European Economic Area and Switzerland. How are Shopping ads served in the European Economic Area and Switzerland?
- - You work at a marketing agency and your client is looking to understand the short-form content trend. How should you summarize this trend to them?
- - You work at an agency and one of your retail-account clients has told you about their goal of growing online and in-store sales. They aren't sure how their Business Profile, Merchant Center, and Google Ads accounts work together. If they ask you for clarification, what should you tell them?
- - You work for a company that has a form where people can request a free consultation. You want to create a list of people in your territory who have submitted this form. Which tool will you need to use to do this?
- - You work for a creative agency and are aiming to drive awareness for a global beauty brand's new product. How should you connect with potential customers through a video ad?
- - You work for a creative agency making video ads for a client that's struggled to meaningfully connect with potential customers in their ads. Which of the following is an approach to help people think or feel something?
- - You work for a design firm and manage their Search campaigns for all of Ohio. Why is location insertion a valuable feature for you?
- - You work for a major retailer that has an annual sale. What feature would help you ensure that Search ads accurately reflect details about the sale?
- - You work for a sports apparel company that sponsors marathons in three different cities and wants to deliver city-specific ads. You need to make sure your ad creative for each city is viewed in the correct location. What Display & Video 360 ad format should you use?
- - You work for a subscription-based online fitness platform and your goal is to drive sign-ups for free trials. Which of the following would help accomplish this in a video ad with an action objective?
- - You work for an agency and it's time to discuss creative assets with your client. For an app campaign, what's the maximum number of HTML, image and video assets per ad group?
- - You work for an agency and your client wants to know how machine learning works in Google App campaigns. How does machine learning benefit both marketers and users?
- - You work for an online vintage clothing retailer and store data about each of your sales items offline. Which of these features allows you to upload a CSV file containing item data you want to join with Analytics data?
- - You work in marketing for a business with the goal of generating leads. What technique should you use in your video ad to ask people to take action?