Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - Imagine your launch pad website is now live, and you’re moving into the continuous improvement stage. Which of the following frameworks provides focus to the team, sets clear expectations, and helps track and measure progress?
- - Imagine your team is reviewing the required work to complete the strategy stage. Upon reviewing, your boss asks, “What is the Jobs to Be Done step?” Which of the following responses would be the best?
- - Imagine your team launched a new website three months ago, before you were hired. The website is performing well, but there’s still opportunity to improve using Growth-Driven Design. Based on this scenario, which is the BEST approach to recommend to your boss?
- - Impulse Creative uses a chatbot to help users navigate through its website and find what they’re looking for with a “choose your own adventure” of sorts. Visitors can select a query from the bot that aligns with their interests. Based on what’s displayed in the chat window, which best practice is Impulse Creative using to qualify leads with their chatbots? Select all that apply.
- - In a deal create attribution report, which data dimension would you need to answer the question: “What type of interactions happened before the deal was created?”
- - In a flywheel business, which of the following is the most important source of new prospects?
- - In a flywheel business, which of the following is the most important source of new prospects?
- - In a fully AI-powered strategy, which of these three features of Search work in tandem to deliver performance?
- - In a fully AI-powered strategy, which of these three Search features work with one another to deliver performance?
- - In a revenue attribution report, which data dimension would you need to answer the question: “Which channels influenced the most revenue?”
- - In A/B testing, when it comes to statistical significance, what is the minimum confidence level HubSpot suggests?
- - In addition to defining your winning aspiration, what three questions will you need to answer as you create and communicate a customer-in strategy?
- - In addition to store visits, what input would you need to gauge store sales?
- - In Campaign Manager 360, you've just set up your client, a coffee store chain, with separate child advertisers.What's the next step you should take to prepare their account?
- - In Campaign Manager, which 2 metrics are associated with Brand Awareness? Select two.