Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - If your customer's business objective is to maximize conversions at a specific target spend, what should their Search Ads 360 bidding strategy be?
- - If your customer's main goal is brand exposure, what Search Ads 360 brand strategy would they set up?
- - If your goal is testing various combinations of headlines and descriptions so you can optimize your results accordingly, which two responsive search ads benefits will help you do this?
- - If your goal is to increase scale and improve CPA performance and efficiency, what marketing objective should you choose?
- - If your goal was to connect individual customers' behavior across different interactions on different platforms and devices, which Analytics feature allows you to do that by associating your own identifiers with individual customers?
- - If your marketing objective is to build awareness, what audience solutions should you consider using in your Google Video campaign?
- - If your retail client wants to use custom dimensions in Search Ads 360 to help them make business decisions, what's one way to do it?
- - If your service-level agreement provides your sales team with more leads than they can handle, what's the FIRST thing you should do?
- - If your service-level agreement requires your marketing team to generate 40 qualified leads each month, how should they deliver those leads?
- - If your service-level agreement requires your marketing team to produce more leads than they normally do, what is the FIRST thing you should do?
- - If your site has consistently poor Total Blocking Time scores, which approach should you take to improve this metric?
- - If your support reps have trouble prioritizing tickets, consider _______.
- - If your video ad will play with the audio muted by default, which best practice should you follow for the creative?
- - If your website doesn’t have much content to attract visitors, which of the following would be the best content to create first?
- - Ilya is currently using Display ads to promote their brand. They are considering adopting Online Video ads, but are unsure of how it will support their strategy to drive consideration for their products. What is the strongest benefit of using both solutions together?