Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - True or false? It's a good idea to write your knowledge base titles as questions.
- - True or false? It's appropriate to offer monetary incentives for buyer persona interviews.
- - True or false? It’s a best practice to gate and deliver the majority of your content over live chat.
- - True or false? It’s always better to target your ads towards as broad a group of people as possible.
- - True or false? It’s best practice to match your knowledge base design with the design of your website.
- - True or false? It’s best to determine a few key metrics and stick to them.
- - True or false? It’s common to answer a user question by conducting one type of research.
- - True or false? It’s important to code a marketer-friendly website.
- - True or false? It’s important to leave a certain percentage of flex time in each sprint cycle for implementing updates, maintenance, or CEO-mandated items.
- - True or false? It’s impossible to build a launch pad website for a large, enterprise website.
- - True or false? It’s necessary to conduct a social media audit every 2–3 years.
- - True or false? It’s not a good policy to delete all negative comments.
- - True or false? Job interviews are highly predictive of how successful a person will be after they’re hired.
- - True or false? Jumping onto an unrelated hashtag to promote your material is spammy.
- - True or false? Knowledge base articles should be casual, personable, and anecdotal.