Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - If you're analyzing the conversion data of your Search Ads campaign in Google Ads in order to see how changes in the attribution model might impact conversion reporting, what report would you use to get that information?
- - If you're building a Google Video campaign and your goal is to grow brand consideration, why should you use video ad sequencing?
- - If you're creating your first video ad in hopes of driving consideration for your brand's offering, how should you hero the product in the ad?
- - If you're editing a video ad with the goal of driving consideration, how should you approach the frequency with which the actor and the product are showcased relative to one another in order to maximize effectiveness?
- - If you're getting good traffic but not enough conversions from your ads, what should you do to improve your conversion rate?
- - If you're leading a marketing team and your team's goal is to support Google's AI, which of these steps should you prioritize?
- - If you're looking to boost performance by optimizing responsive display ads, which of the following actions should you take first?
- - If you're looking to optimize offline conversion actions, which three Smart Bidding strategies can help you? Choose three.
- - If you're running a Google video campaign and you want to measure how many people were served your ads and how many times they were each served across devices and formats, what measurement solution should you use, in addition to fundamental video metrics like 'Video played to?'
- - If you're running a Google Video campaign and you want to measure how many people were served your ads and how many times they were each served across devices and formats, what measurement solution should you use, in addition to fundamental video metrics like 'Video played to?'
- - If you're running a Google Video campaign with a consideration goal and you want to measure the amount of people who watched your video, what measurement solution should you use?
- - If you're running a Google video campaign with a consideration goal and you want to measure the number of people who watched your video, what measurement solution should you use?
- - If you're running a Google Video campaign with a consideration goal and you want to understand the extent to which your campaign influences viewer perception or intent for your product, what measurement solution should you use?
- - If you're running a Google Video campaign with an awareness goal and you wish to understand the extent to which your campaign shifts user perception or behavior, what measurement solution should you use, in addition to fundamental video metrics like 'Video played to?'
- - If you're running a Google video campaign with an awareness goal and you wish to understand the extent to which your campaign shifts user perception or behaviour, what measurement solution should you use, in addition to fundamental video metrics like 'Video played to?'