Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - You've been collecting data on your point-of-sale system that could be used in conjunction with data you send to Google Analytics from your website and app. Which of these features allows you to collect and send events directly to Google Analytics servers?
- - You've been hired as a consultant to help an online store owner. You need to complete the implementation of conversion tracking tags into their website. How can Tag Assistant help you with this task?
- - You've been running a campaign for your bottled water company across mobile phones, tablets, and desktops. You'd like to figure out which devices your ads have appeared.Which report should you check on?
- - You've been tasked with marketing a new line of plumbing services, but you have a set budget you can't exceed. Why is Google Ads a viable option?
- - You've begun a video campaign to promote your grocery-delivery startup. Most of the information you want an audience to be aware of begins at the half-minute mark, so you'd like to know if they've viewed that information.Which video metric should you look for within Campaign Manager 360 reporting?
- - You've completed a couple exploratory interviews, and you want to validate some of the findings you've discovered. Select the appropriate research methods that will help you accomplish this goal.
- - You've created a Google Analytics 4 property for your website and mobile app. As users engage with your website and app, how does Google Analytics measure and report distinct user interactions?
- - You've created a new path exploration in Explore to gain insight into the top pages that new users open after opening your home page. You're interested in sharing your findings with your colleague. By default, who can see the exploration you just created?
- - You've created a video ad campaign for your automotive rental store business, but you only have the companion ads ready to serve.What should you do?
- - You've created a video ad with an awareness objective, but have noticed that viewers have been dropping off very quickly. You want viewers to pay attention to the entire ad. Which element should you focus on to help viewers better engage?
- - You've decided to run a new Google video campaign with an awareness goal. Why should you opt in to Google video partners?
- - You've decided to run a new Google Video campaign with an awareness goal. Why should you opt into Google Video partners?
- - You've identified important audiences that have a high rate of conversion from your existing video ads, but want to boost conversion rates further. How can you use Google's experimentation tool to acheive this?
- - You've just been assigned to oversee an App campaign that was launched two months ago. You learn that the assets have never been updated. Which two of the following actions should you take? Select the best answers.
- - You've just customized a report and want it to appear in the left-hand navigation. To do this, which section should you add the report to?