Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - If an organization was moving to a value-based bidding strategy for their digital marketing campaigns but needed to operate within a fixed budget, which of these Smart Bidding strategies would meet their needs?
- - If by comparing Google Ads data with offline data you find a difference in the number of sign-ups for ads between the two sources, and you believe the issue lies with when a conversion was counted, what's the likely source of that data discrepancy?
- - If digital leaders want to support Google's AI, which of these steps should be their priority
- - If it's your first time launching a video campaign, and you have existing brand images, text, and logos, which tool could help you make your first video ad using these assets?
- - If it's your first time running a Video action campaign, what approach to bidding strategy should you implement for best results?
- - If looking for video ad formats that are optimised for engagement and designed to help customers think of you first when they're looking to buy, which of the following two should you choose?
- - If looking for video ad formats that are optimized for engagement and designed to help customers think of you first when they're looking to buy, which of the following two should you choose?
- - If sales managers are spending more of their time reporting sales performance than coaching their salespeople, which phase of the frictionless selling framework will be most helpful to them?
- - If someone asked you which bidding strategies they can use in a Standard Shopping campaign, what would you tell them? Choose two. Select 2 Correct Responses
- - If someone wanted to use creatives to promote an upcoming weekend sale, which of these approaches would you recommend?
- - If Standard Shopping ads appear when you do not want them to appear, how can you resolve this problem?
- - If the leads your marketing team produces are consistently low quality, which of the following is the BEST way to improve your lead quality?
- - If the marketing team at a local restaurant wanted to use their Google Ads campaigns for the purpose of increasing visits to their location, how could Performance Max help them?
- - If there's no conversion delay in your customer's Search Ads 360 campaign, when would you make optimizations to their just-launched bid strategy?
- - If visibility is the primary campaign goal, which bidding strategy would be the most effective for an advertiser to use?