Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - HopePower.com, a local electrical contractor, has contracted Charlotte to be their marketer. Thus far, their website has been an informational site full of static pages. Charlotte is upgrading the site to include online ordering with a PCI compliant checkout process. She's recommended the usual Visa/Mastercard checkout options, though she dislikes the time it takes for a customer to checkout that way. Which payment option allows customers to checkout using a Visa card stored in their Gmail account?
- - Horace recently ran a campaign using multiple ad types for the holidays. They want to understand what type of audiences they are reaching, how their campaign impacts customer perception of their brand, and how the campaign impacted purchase intent. Which third-party measurement solutions will help them get these insights?
- - HotAndCold.com, a regional HVAC contractor, has contracted Kennedie to be their marketer. Thus far, their website has been an informational site full of static pages. Kennedie is upgrading the site to include online ordering with a PCI compliant checkout process. She's recommended the usual Visa/Mastercard checkout options, though she dislikes the time it takes for a customer to checkout that way. Which payment option allows customers to checkout using a Visa card stored in their Gmail account?
- - How are calls made and recorded with HubSpot's native calling feature transcribed and stored?
- - How are calls tracked to an advertiser's account if the advertiser uses Google's phone call conversion tracking feature?
- - How are fees charged to Amazon.com sellers when running a Lightning Deal?
- - How are incrementality experiments different from A/B experiments?
- - How are potential new customers identified through a Performance Max campaign?
- - How are Shopping ads created?
- - How are Shopping ads created?
- - How are Shopping ads created?
- - How are Shopping ads created?
- - How are Shopping ads created?
- - How are Shopping ads created?
- - How are store visits measured?