Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - True or False? You should use a different theme for every page on your website.
- - True or False? You should use hyphens, underscores, or spaces between the words in your URLs.
- - True or false? You should write new knowledge base articles every day.
- - True or false? You shouldn't join a competitor's Facebook Group. Doing so would only help increase their visibility, making it harder for you to create and grow a Facebook Group for your business.
- - True or false? You want to promote a new content offer to customers that visit your Services page. This can be accomplished using smart content.
- - True or false? You would have to make another call to the contacts endpoint to get more information on the contacts associated with a company.
- - True or false? Your business competitors are not always the same as your SEO competitors.
- - True or false? Your campaign should also help the influencer build authority and further their own content or reach.
- - True or false? Your content creation framework should stay consistent over time.
- - True or false? Your content creation framework should stay consistent over time.
- - True or false? Your email channel works with your other conversational channels to help create conversations and experiences with the people you’re connecting with.
- - True or false? Your sales team should only be doing things that provide value to your leads.
- - True or false? Your segmentation strategy will partially rely on the industry you’re in.
- - True or false? Your sender reputation is constantly being assessed, which means your deliverability is constantly changing.
- - True or false? Your strategist’s (or team leader’s) role is to master the process of uncovering answers from your users and turning those answers into items to build to drive value and business results.