Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - The product managers and developers for MoveMyStuff.com have spent considerable effort to improve the responsiveness of the website. Now, they're trying to determine the best way to measure the performance of the site. What's one factor they should consider in choosing responsiveness metrics?
- - The product managers and developers for MovingAway.com have spent considerable effort to improve the responsiveness of the website. Now, they're trying to determine the best way to measure the performance of the site. What's one factor they should consider in choosing responsiveness metrics?
- - The project managers for TechBooks.com are demonstrating to the marketing team the new features of the site that deliver personalized content to the user. When a user clicks on a web ad offering a 25% discount, it goes directly to a web page with information about the offer. What method of user personalization does this describe?
- - The purpose of a robots.txt file is to:
- - The purpose of the Contents tab in the page editor is to:
- - The Recommendations page in your Google Ads account can help with campaign performance in which of the following two ways? Choose two.
- - The retargeting audience LinkedIn creates automatically excludes conversions.
- - The role of copy in email marketing can be related to which of the following metaphors?
- - The SPACES model helps businesses determine the value of a community. What does the 'A' in SPACES stand for?
- - The timing and context of where the user is in their journey when they see the content is as important as the content itself.
- - The top goal of your customer, a global beverage retailer, is brand exposure. What brand strategy should they implement in Search Ads 360?
- - The topic cluster report is most powerful when contextualized with the information found in which HubSpot tool?
- - The Vice President of Marketing for CarAds.org has ordered his marketing team to fix the website. Online sales numbers are disappointing, and he thinks it's because the landing page is unfriendly. As the head marketer for CarAds.org, you must determine if he's right or wrong. What tool can you use to measure the effectiveness of your landing page?
- - The WCAG are broadly divided into four principles. Which of the following is NOT one of those principles?
- - The website performance roadmap is a framework structured into a decision tree with three levels. In what order are the three tree levels?