Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. What type of automated bidding strategy would be best for Priya's campaign?
- - Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. Which type of automated bidding strategy would be best for Priya's campaign?
- - Product ads contain which of the following?
- - Products selected for promotional offerings should be top-performing and already have a large number of positive reviews, good conversion rate, and a high ranking.
- - Programmatic advertising uses software to automate the process of buying and selling digital ad inventory through real-time auctions.
- - Providing text alternatives for non-text content adheres to which WCAG principle?
- - Purna needs help figuring out trending industry topics in her region by seniority. Which filters does she need to apply on her Page Analytics?
- - Quickly viewing a segment of your database right from the contacts, companies, deals, or tickets dashboard is an example of which type of segment?
- - Quinn recently launched a Display campaign for his women's clothing store. Since the launch, his website traffic has increased, but sales have remained flat. Which story shows Quinn using remarketing to drive action?
- - Rachel works for a marketing agency and is designing a new website for a client. She's trying to create the site navigation, but is having trouble figuring out which items to include and where to place them. How should Rachel start tackling this problem?
- - Rachelle is new to conversion rate optimization but is eager to get started. Which of the following steps should be her first priority?
- - Rafael is finalizing his creative for his advertising campaign. Which best practice should he follow?
- - Ralf is looking to run a full-funnel campaign using Amazon DSP. They are planning to run a video campaign focused on driving reach and a display campaign using ASIN retargeting to drive conversions. What type of campaign would you recommend to further support this strategy?
- - Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He does not have much time to devote to daily bid management, so he decided to use automated bidding to lighten his workload. Which automated bidding strategy should Rashid consider using?
- - Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He doesn't have much time to devote to daily bid management, so he decides to use automated bidding to lighten his workload. What automated bidding strategy should Rashid consider using?