Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - True or false? Your segmentation strategy will partially rely on the industry you’re in.
- - True or false? Your sender reputation is constantly being assessed, which means your deliverability is constantly changing.
- - True or false? Your strategist’s (or team leader’s) role is to master the process of uncovering answers from your users and turning those answers into items to build to drive value and business results.
- - True or False? Your theme is your source of truth for your website’s design.
- - Try to uncover all of the following during a buyer persona interview EXCEPT:
- - UrbanStems is an ecommerce marketplace for flowers and plants. Its website features the chatbot below. Reflecting on chatbot best practices and what you learned in the certification, what are the benefits of using a chatbot in this manner? Select all that apply.
- - URL Tracking is only available in English speaking markets for the Microsoft Audience Network.
- - Using software to check my writing for tone, level of formality, and fluency is an example of what?
- - Using software to enroll every person who downloads a specific ebook into a month-long email campaign is an example of what?
- - Using the Google Search Console, where can a digital marketer find information about the site’s traffic according to its queries, pages, and countries?
- - Using the Performance Planner on a monthly basis allows you to optimize which two aspects of an account? (Choose two.)
- - Video captions are a supported video asset in the Microsoft Advertising Audience Network.
- - Viktor's been tracking the conversions in his Display campaign for the last 30 days. He's had 24 conversions over that time, and plans to use target return on ad spend (ROAS) as his automated bidding strategy. Which type of automated bidding strategy will Viktor be using?
- - Visual images are usually things like ________. Choose all that apply.
- - Voice refers to: