Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - In order to begin with contextual marketing, you should determine the opportunities. Where should you start?
- - In order to create a good user experience, simplicity is an important consideration for the website’s appeal.
- - In order to drive sales with her Google Display Ads campaign, Charlotte wants to reach audiences who looked at products on her website, with new ads for those exact products. Which targeting option should she choose to help achieve that goal?
- - In order to successfully use personalization, you need to review your contacts database and ensure all of the following EXCEPT:
- - In Service Hub, you can set SLAs based on how long it takes your reps to first respond to a ticket and/or how long it takes reps to _____.
- - In storytelling, what does the 'logic of emotion' mean?
- - In terms of customer support, what does triage mean?
- - In the 1970s, research suggested that “people have conversations to accomplish some combination of two major goals.” Which two of the following are those goals? Select all that apply.
- - In the awareness stage, why is it important to measure impressions, reach, and frequency?
- - In the blog listing template, which variable provides access to blog post data?
- - In the board view of HubSpot’s deals tool, what should you do to progress a deal from one stage to another?
- - In the body of a section template, which tag needs to be the parent tag?
- - In the CMS Boilerplate, what is the filename of the common template used as the foundation for all page templates?
- - In the context of digital advertising, what are third-party cookies?
- - In the context of digital marketing, what is zero-party data?