Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - As a marketing director at a large company, Cara's considering launching a Google Display Ads campaign, as it will let her reach global internet users across as many websites and apps as possible. What's another benefit a Google Display Ads campaign will provide Cara?
- - As a new associate, you may be asked to check that customer interactions align with business objectives, and ensure that email ads generate the desired results on a website. Who typically fills this role?
- - As a new associate, you may be asked to follow SEO best practices, draft social media copy and obtain approvals, and monitor activities of returning customers. Who typically fills this role?
- - As a salesperson using HubSpot, you are about to make a call to a prospect and want to follow a prepared outline during the conversation. Which HubSpot tool can you use to insert pre-defined text blocks with question prompts for your call outlines?
- - As a salesperson using HubSpot, you need to email a prospect from the prospecting workspace. Which feature within the email window allows you to add frequently used marketing materials, slides, or data sheets to your prospect emails?
- - As part of a marketing project, a company clarifies who their audience is and which social platforms to use. Which one of the five pillars of social media marketing does this represent?
- - Ashley's Autos has placed a Universal Event Tracking (UET) tag on each of the pages on its website. Which of the following features needs this tag to function? Select all that apply.
- - Assets help give users which two things they want to get out of their search queries?
- - At what level is auto-tagging with Microsoft Click ID enabled when creating a new Universal Event Tracking (UET) conversion goal? Select one option.
- - At what level should you evaluate performance for your Search Ads 360 bid strategies?
- - At which levels can you add images to your search campaigns?
- - At which stage of the Buyer’s Journey is a user most likely to be if she is spending time on your products page?
- - Ayushi is creating a dynamic remarketing list for the Microsoft Audience Network. What is the membership duration range Ayushi can specify?
- - Based on the data below, what is the return on ad spend (ROAS) for the campaign?
- - Based on the data below, which is the most effective advertising campaign?