Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - Creating a form that can be completed and submitted using the keyboard only adheres to which WCAG principle?
- - Creating a user interface that is consistent across pages adheres to which WCAG principle?
- - Custom views in the conversations inbox lets you _________.
- - Customer journey analytics reports closely align with which of the following strategies?
- - Customer journey analytics uses which type of data?
- - Customer portal is a _______ offering.
- - Customer segmentation is:
- - Customers who have seen a brand’s ad on both the search and audience network visit the site 2.8x more than those who are only exposed to an ad on Bing.
- - Dale Carnegie’s 1936 bestseller, 'How to Win Friends and Influence People', suggests that you can, “Ask questions the other person will enjoy answering.” What’s one way that you can do this in a business setting?
- - Dana is an SEO freelancer working with a client who is redesigning their website. The client's designer has come up with a design that uses four custom fonts, but Dana voices their concern that this could have a negative impact on the site's performance. How can Dana explain this issue to their client, and what solution can they propose?
- - Darren notices that many people viewed specific products on his website without purchasing them. He creates a Google Display Ad to drive sales of those exact products. Which option will best suit Darren's marketing goal?
- - Database segmentation, marketing automation, and multichannel communication are examples of strategies that happen at which stage of your marketing flywheel?
- - Default content should be optimized for which group above all?
- - Define the prospecting workspace.
- - Dennis is a content marketer for a web development agency. While researching a blog post about accessibility, he came across some alarming information about companies being sued for lack of accessibility. How should he address this in his blog post?